Alberta Registry Agents Join CARPROOF-Powered Coalition to Promote Transparency and Safety Awareness by Offering Free CARPROOF Reports at Vehicle Registration and Renewal
LONDON, ON, September 10, 2015 – The Association of Alberta Registry Agents (AARA) and CARPROOF Corporation are pleased to announce a new partnership aimed at providing Albertan drivers with all the information they need about their vehicles.
This partnership was born from a shared acknowledgement that road safety in the province was in need of improvement. There are currently about 3 million vehicles being driven on Alberta roads and close to a half million of them have an open safety recall. Of the 450,000 vehicles purchased annually by Albertans, over 200,000 are bought without proper disclosures on the history of the vehicle.
“To put it simply,” says Ed Woiteshek, President and CEO at CARPROOF, “Over one in seven cars on the road in Alberta have been deemed unsafe to drive by their own manufacturer, and nearly half of Alberta’s used car transactions are occurring without the proper sharing of critical information. This needs to change.”
Starting this fall, Albertans that visit participating Alberta Registry Agents will be eligible to receive a free CARPROOF report in addition to receiving AARA registration e-reminders. The objective of this program is to keep Alberta drivers informed about the latest safety recalls and other critical data associated with their cars, while increasing awareness of the important role that vehicle history reports play in the used car buying and selling process.
“We’re very excited to launch this initiative,” says Pam Wilson, CEO at AARA. “Automotive dealers across the country have been relying on CARPROOF for their vehicle history needs for over a decade. It’s time we get these reports into the hands of Albertans and give them the opportunity to purchase and drive safe, reliable cars. Every Albertan driver visits an AARA location to renew or register their license plate, so by offering free CARPROOF reports at this point of transaction we are hoping to drastically improve driver awareness and overall road safety in the province.”
The program is currently running with a select group of pilot AARA locations with plans for a province-wide roll-out in the coming weeks.
CARPROOF, a unit of IHS Markit (Nasdaq: INFO), is a world-class data company that creates insight through information for the automotive industry. Offering solutions in vehicle history, appraisal, valuation and more, the CARPROOF name is synonymous with trusted, impartial and comprehensive used vehicle data. CARPROOF’s products are used by dealerships, vehicle manufacturers, consumers, major auctions, governments, insurance providers and police agencies across Canada, to help users buy, sell and appraise vehicles with full transparency. Based in London, Ontario and founded in 2000, CARPROOF has been named one of Canada’s 50 Best Managed Companies, and was also honoured with Deloitte’s 2013 Technology Fast 50™ and Fast 500™ awards. For more information about CARPROOF, visit www.carproof.com.
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